AEW has started to change the way they promote upcoming
events and matches.

For the past several months, AEW has taken to social media
only to promote matches at events, and typically announces
them just days away from the show.

But AEW has noticed it has to change their approach and
already started announcing matches for shows a few weeks in
advance, giving them importance by announcing them on
television during shows rather than on social media, where
only a smaller percentage of fans will see them.

They also went a step further last night during the Maple
Leaf Pro Wrestling debut event Forged in Excellence, which
had several AEW stars on including Don Callis as
commentator. During one of the breaks of the show,
commentator Mauro Ranallo gave a quick run down of the
matches that are coming to Dynamite next week and the Fright
Night Dynamite later this month.

“Where the Best Wrestle + support their friends,” Khan
replied in a post on X showing the video of Ranallo running
down the card.